How we built a culture of care and service excellence with NUS Medicine
Consultancy

How we built a culture of care and service excellence with NUS Medicine

Along with NUS Medicine, we built a strong culture of care by inspiring and empowering NUS Medicine staff with the mindset and tools to improve the way individuals and teams in the organisation serve and support one another. From educational content to policy changes, we endeavoured to harness deep insights from staff and human behaviour to drive a compassionate and exciting shift in perspectives around service excellence.

200+
Staff engaged onsite
1200+
Newsletters clicks
150+
Views on campaign videos
How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub
Consultancy

How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub

We worked with the Singapore Management University to update their City Perspectives website user interface and experience (UI/UX) while creating well-packaged content that showcases their thought leadership in a captivating way; moving beyond typical written articles to become a knowledge hub with rich, digestible and interactive research-driven content that comes in various creative formats.

How we activated Singapore neighbourhoods to start positive conversations around mental health
Consultancy

How we activated Singapore neighbourhoods to start positive conversations around mental health

We worked with local grassroots organisations ​​to design and launch a localised neighbourhood initiative that would activate communities to open positive and supportive conversations around mental health. This campaign focused on building a sense of trust, connectedness, and care among the community; starting conversations in safe spaces; and Shifting perspectives around mental health.

100
Residents engaged in weaving the crochet installations
235
Residents involved from 13 curated community events

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How we built a culture of care and service excellence with NUS Medicine
Consultancy

How we built a culture of care and service excellence with NUS Medicine

Along with NUS Medicine, we built a strong culture of care by inspiring and empowering NUS Medicine staff with the mindset and tools to improve the way individuals and teams in the organisation serve and support one another. From educational content to policy changes, we endeavoured to harness deep insights from staff and human behaviour to drive a compassionate and exciting shift in perspectives around service excellence.

200+
Staff engaged onsite
1200+
Newsletters clicks
150+
Views on campaign videos
Read more
How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub
Consultancy

How we transformed Singapore Management University’s thought leadership platform from a typical blog to a knowledge hub

We worked with the Singapore Management University to update their City Perspectives website user interface and experience (UI/UX) while creating well-packaged content that showcases their thought leadership in a captivating way; moving beyond typical written articles to become a knowledge hub with rich, digestible and interactive research-driven content that comes in various creative formats.

Read more
How we activated Singapore neighbourhoods to start positive conversations around mental health
Consultancy

How we activated Singapore neighbourhoods to start positive conversations around mental health

We worked with local grassroots organisations ​​to design and launch a localised neighbourhood initiative that would activate communities to open positive and supportive conversations around mental health. This campaign focused on building a sense of trust, connectedness, and care among the community; starting conversations in safe spaces; and Shifting perspectives around mental health.

100
Residents engaged in weaving the crochet installations
235
Residents involved from 13 curated community events
Read more
ASEAN Social Enterprise Leaders Come Together to Share Best Practices and Inspire Young Entrepreneurs
Marketing

ASEAN Social Enterprise Leaders Come Together to Share Best Practices and Inspire Young Entrepreneurs

We noticed that business consulting isn’t something that most social entrepreneurs can afford, which can hinder social entrepreneurs from opportunities. Because of this, we put together Goal Social 2022; a conference designed to be a key regional event that empowers social enterprises through knowledge, tools, and connections.

100
Participants connected
20
Expert speakers
Read more
How we used Hopin to curate a virtual engagement event for 1000+ audience
Marketing

How we used Hopin to curate a virtual engagement event for 1000+ audience

For the many people looking to start or supercharge their business during the chaotic peak of the COVID-19 period, Crazy Domains’ OnlineFest2020 was a primer into the new business world and managing global uncertainty. This event drew a 1000+ strong audience - mainly from the event’s target markets, Australia and New Zealand. We stepped in with a range of virtual event support services such as conceptualisation, speaker curation, programming, design and livestream production.

Read more
How we activated a medical school’s community to personalise its first sustainability campaign
Consultancy

How we activated a medical school’s community to personalise its first sustainability campaign

We were engaged by the NUS Medicine Corporate Social Responsibility team to pioneer a sustainability campaign, which ultimately aims to plant 11,600 trees across vulnerable ecosystems in Southeast Asia through a partnership with Green Steps Group.

523
NUS Medicine community members engaged to date
9.75
Average rating for how meaningful the campaign was
Read more
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